NewJeans to Donate University Festival Fees to Support Hearing-Impaired Individuals

K-pop sensation NewJeans, comprising Minji, Hanni, Danielle, Haerin, and Hyein, has announced a significant charity initiative. The group will donate all proceeds from their performances at seven upcoming university festivals to support hearing-impaired individuals.

The announcement was made by their management agency, ADOR, on May 25. The donations will come from the group's appearance fees at the festivals, starting with Korea University's festival on May 25. NewJeans is expected to receive ₩40.0 million KRW (approximately $29,300 USD) per appearance, totaling nearly ₩280 million KRW (around $205,000 USD) for all seven festivals.

This initiative follows NewJeans' successful first comeback performance, where they captivated audiences with their new tracks 'How Sweet' and 'Bubble Gum.' The group is expected to perform these songs at the university festivals, further engaging their fanbase while supporting a worthy cause.

ADOR emphasized the importance of this initiative, stating, 'We will be donating the entire proceeds from their appearances at the festivals. We ask for your interest and continued love for their upcoming activities.' This statement highlights the group's commitment to giving back to the community and raising awareness for hearing-impaired individuals.

While the specific organization or charity that will receive the donation has not been disclosed, the gesture itself speaks volumes about NewJeans' dedication to social causes. The group's actions set a powerful example for their fans and the broader K-pop community.

NewJeans' initiative not only supports a vital cause but also underscores the potential for celebrities and public figures to make a difference through their platforms. By leveraging their popularity and influence, NewJeans is contributing to a more inclusive and supportive society for hearing-impaired individuals.

In summary, NewJeans' decision to donate their university festival fees to support hearing-impaired individuals highlights their commitment to philanthropy and social responsibility. As they continue to perform and inspire, their charitable actions will undoubtedly leave a lasting impact.

Key Takeaways

• NewJeans to donate performance fees from 7 university festivals to support hearing-impaired individuals.
• Total donation expected to be around ₩280 million KRW (approximately $205,000 USD).
• Festivals start with Korea University's festival on May 25, with NewJeans performing new tracks.
• ADOR emphasizes the group's commitment to giving back to the community and raising awareness.
• NewJeans' initiative sets a powerful example for fans and the broader K-pop community.