Turkey to Pay Eid al-Adha Bonus to Retirees, Boosting E-commerce Sales

The Turkish government has announced that retirees will receive an Eid al-Adha bonus between June 10-14, 2024. This initiative aims to provide financial support to retirees and stimulate economic activity during the holiday season.

The bonus payment is expected to significantly impact online shopping, with a projected increase of 26% in orders during the Eid al-Adha period. Seyhun Özkara, Executive Director of IdeaSoft and a member of the TOBB E-commerce Council, highlighted the growing vibrancy of Eid al-Adha in Turkey, driven by e-commerce campaigns.

Products such as sweets, pots, pans, knife sets, refrigerators, freezers, electric grills, and cleaning supplies are in high demand during this period. Özkara noted that special discounts and campaigns offered by e-commerce platforms and small and medium-sized enterprises contribute to this surge in sales. 'Consumers who have difficulty finding time to shop prefer online shopping for their holiday preparations,' he said.

This bonus payment and increase in retirement bonus will have a significant impact on Turkey's economy, particularly in the e-commerce sector. The increased financial activity is expected to benefit both consumers and businesses, leading to a boost in economic growth.

In addition to the bonus payment, the Grand National Assembly of Turkey has passed the eighth judicial package, which includes a regulation to increase the retirement bonus to 3,000 lira. This legislative change aims to provide further financial relief to retirees, enhancing their purchasing power during the festive season.

The move to provide an Eid al-Adha bonus and increase the retirement bonus reflects the government's commitment to supporting retirees and boosting the economy. The holiday's approach is expected to benefit both consumers and businesses from the increased financial activity.

Thus, the Turkish government's decision to pay an Eid al-Adha bonus to retirees between June 10-14, 2024, coupled with the increase in the retirement bonus, is set to enhance economic activity and support the financial well-being of retirees. This initiative highlights the importance of e-commerce in facilitating holiday preparations and driving sales during festive periods.

Key Takeaways

• Turkish government to pay Eid al-Adha bonus to retirees between June 10-14, 2024.
• Bonus expected to increase online shopping orders by 26% during the holiday period.
• Products in high demand include sweets, kitchenware, and cleaning supplies.
• Retirement bonus to increase to 3,000 lira, providing further financial relief to retirees.
• Initiative aims to boost economic activity and support retirees' financial well-being.