Acer Showcases Innovations at GITEX Africa 2024 to Boost Digital Economy

Acer Middle East is participating in GITEX Africa 2024, held from May 29-31 in Marrakech, Morocco. The event aims to accelerate the continent's digital economy, with tech investments projected to rise from $115 billion to $712 billion over the next 25 years.

Acer is showcasing its latest product innovations, including the Nitro V 15 and Predator Helios Neo 16, both equipped with the latest Intel 14th Gen CPUs and NVIDIA 40 series GPUs. Additionally, the Aspire 3, designed for everyday productivity with a powerful i7 processor and FHD display, is on display.

Why this matters: The growth of the digital economy in Africa has significant implications for the continent's economic development and global competitiveness. As tech investments in Africa continue to rise, it is likely to create new opportunities for innovation, job creation, and economic growth.

Acer's participation aligns with its strategic focus on showcasing its latest product innovation and service offerings. The company aims to connect with decision-makers from various industries, including government and complementary sectors, to enhance the IT industry and ensure the effective use of technology products.

Michele Montecchio, General Manager of Acer Middle East, expressed enthusiasm about the event, stating, *"We are thrilled to be taking part in GITEX Africa, proudly displaying our global expertise in developing advanced innovations and technology that can become the catalyst for a progressive and prosperous future for Africa and its people."*

GITEX Africa 2024 brings together industry leaders, innovators, and experts from around the world to accelerate a dynamic technology future for the continent. The event highlights the growing number of homegrown African businesses and startups, showcasing a new generation's determination to put the continent on the map for tech development.

Acer's presence in Africa comes at a time when technical skills across the continent have seen a healthy increase as a result of the expansion of the tech industry. The company's revenues in the region are anticipated to double year on year, making Africa a key market for growth.

The event also featured other major tech players, including Salesforce, Western Digital, and Zecurion, showcasing their latest technologies and solutions designed to meet the specific needs of the African market.

GITEX Africa 2024 emphasizes the continent's rising prominence in the global technology landscape and highlights the promising future of African innovation.

Key Takeaways

• Acer participates in GITEX Africa 2024, showcasing latest product innovations.
• Tech investments in Africa to rise from $115 billion to $712 billion in 25 years.
• Acer's products on display include Nitro V 15, Predator Helios Neo 16, and Aspire 3.
• GITEX Africa 2024 aims to accelerate Africa's digital economy and growth.
• Acer's presence in Africa expected to drive revenue growth in the region.