Despite Popularity, Daily Use of ChatGPT and AI Generative Tools Remains Low

A recent study by the Reuters Institute and Oxford University reveals that despite the widespread recognition of AI generative tools like ChatGPT, their daily use is surprisingly low. The study surveyed online populations in six countries: Argentina, Denmark, France, Japan, the UK, and the USA.

Key findings from the study indicate that only 1-7% of respondents use ChatGPT daily, with 7% in the US, 2% in the UK and France, and a mere 1% in Japan. A significant portion of users reported using these tools only 'once or twice.' Moreover, 20-30% of the online populations in these countries have not even heard of popular AI tools like Google Gemini and Microsoft Copilot.

Interestingly, 56% of younger people (ages 18-24) have used ChatGPT at least once, suggesting a generational divide in the adoption of these technologies. The dominant use of AI generative tools is for creating various kinds of media, including text, audio, code, images, and video (28%), followed by using generative AI to obtain information (24%).

Despite the low daily use, the study highlights that 51% of respondents expect generative AI to have a substantial impact on political parties over the next five years. Additionally, 66% foresee a significant effect on the news media and the field of science. Public perception also indicates that 43% of respondents believe journalists are already using AI to edit spelling and grammar, 29% for headline creation, and 27% for writing assistance.

Why this matters: The study's findings have significant implications for how we understand the adoption and impact of AI technologies on various industries and aspects of society. As AI continues to evolve, its low daily adoption and mixed public perception could influence its development and integration into different sectors.

Dr. Richard Fletcher, the report's lead author, notes a 'mismatch' between the 'hype' around AI and the 'public interest' in it. Despite significant investment in AI development, it has yet to become a part of people's routine internet use. In the UK, for instance, only 2% of respondents reported using AI generative tools daily, and 30% had not heard of prominent AI products, including ChatGPT.

The study also reveals mixed public perception regarding the impact of AI on society. While a majority expect generative AI to have a large impact on news, media, and science, many are pessimistic about its broader community effects. Only 22% believe AI will improve society, while 41% expect it to make things worse. Public optimism is more pronounced in science and healthcare, whereas concerns are higher in news and journalism, particularly regarding job security.

The findings suggest a need for nuanced debate around AI, considering the varying hopes and fears for its impact on different sectors. Dr. Fletcher emphasizes that governments, regulators, and others should approach AI development with a balanced perspective.

Ultimately, while AI generative tools like ChatGPT are recognized and occasionally used, their daily adoption remains low. The public anticipates significant impacts from these technologies in the future, particularly in media and science, but there is still a considerable gap between the hype and actual usage.

Key Takeaways

• Only 1-7% of respondents use ChatGPT daily, with 7% in the US and 1% in Japan.
• 56% of 18-24-year-olds have used ChatGPT at least once, indicating a generational divide.
• Most users employ AI generative tools for creating media (28%) and obtaining information (24%).
• 51% expect generative AI to impact political parties, and 66% foresee effects on news media and science.
• Only 22% believe AI will improve society, while 41% expect it to make things worse.